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KEEN—for Keeping Entrepreneurs Engaged and Networking—is convening an eclectic and exciting group of top digital tastemakers, leaders, founders and innovators all under one roof from October 24 to 27, 2013 in a three-day B2B and B2C event and expo. This inaugural conference in Nashville welcomes social influencers, journalists, editors, developers, start-ups, small businesses and Fortune 500 brands to come meet, collaborate, and learn about innovative technologies and new platforms in the areas of travel, technology, food and spirits, family and entertainment.

Omni Nashville, which opened its doors on Sept. 30, is KEEN’s official hotel sponsor and the site of all content and programming. Speakers and special guests will engage their audiences on all levels with talks about targeted advertising, using social for good, Millennial marketing, email campaigns, visual messaging, digital media ethics and much more. Keep up to date with the summit schedule as it evolves.
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Friday, October 25 • 10:35am - 11:25am
Social for Good: Crowdsourcing for a Cause

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Leverage your social media presence to raise awareness--or money--for a philanthropic cause.

Moderators
avatar for Margaret Littman

Margaret Littman

Start It Up editor, Entrepreneur magazine
Margaret Littman is a Nashville-based journalist who covers small businesses, travel and all manner of other topics for websites, magazines and book publishers. She is the author of the Nashville Essential Guide app and many travel guidebooks, including the upcoming Moon Nashville. She is the editor of the Start It Up section of Entrepreneur magazine and the founder of her own startup business, Nashville Paddle Co. Since moving to Music... Read More →

Speakers
avatar for Mara Gorman

Mara Gorman

Founder, The Mother of all Trips/Passports with Purpose
Mara Gorman is a freelance writer whose work has appeared in a variety of USA Today special publications and on AOL Travel. Her award–winning blog The Mother of all Trips has inspired families to travel for the past five years and she founded the crowd-sourced Back to Ski campaign, which focuses on using social media and the web to get families excited about downhill skiing. | | She has been on the board of the travel blogging... Read More →
avatar for Shannon Smith

Shannon Smith

Founder, BeautySmith
BeautySmith founder, Shannon Smith, is a top beauty expert focusing on education and services as well as consulting for spas, celebrities and skincare professionals around the United States. Her clientele has included Mario Lopez, host of Extra TV, actor Tyrese Gibson and model Eloise DeJoria to name a few. Harnessing social platforms to grow her businesses both online and off, Smith's biggest contributor to her success is utilizing... Read More →
avatar for Aly Walansky

Aly Walansky

Beauty and Style Blogger, Freelance writer/editor/blogger
Aly Walansky created A Little Aly-tude on SheKnows.com in 2006, as one of the first well-known beauty and style blogs on the Internet. Over time, it became a foremost source for advice, tips, reviews, and commentary across the lifestyle genre. Aly regularly contributes to SheKnows.com, xoVain, HowAboutWe, Life & Beauty, LovingYou.com, CeleBuzz, The Gloss and many more web and print publications. | While she is well-known for her beauty and... Read More →


Friday October 25, 2013 10:35am - 11:25am
Omni Ballroom A + B

Attendees (23)